MY WORK
I am a creative storyteller who is adept at finding the right tone and voice to connect effectively with different target audiences. This approach delivers exceptional results that have been recognized by a number of professional organizations, including two Silver Anvils from the Public Relations Society of America.
I have produced engaging and effective communication tools for a wide range of target audiences in a variety of formats, including:
website and blog content
news releases
feature stories
e-newsletters
marketing collateral
mass emails
speeches and presentations for senior executives
and more.
EXAMPLES
Feature Writing: Making the most out of a summer research program
Casey Dorr, PhD, offered some thoughts on how students can make the most out of their experience in CTSI's summer training programs for undergraduate, doctoral-level professional health sciences, and early PhD students.
Feature Writing: Dr. Rich goes to Washington
Only a very small percentage of Americans will ever receive an invitation to a White House event where the President will be present. Dr. Tonya Rich is one of the fortunate few. She was invited to present her research on developing non-drug rehabilitation technologies for phantom limb pain.
Feature Writing: The trajectory from TL1 scholar to health
care leader
care leader
Dr. Tenzin Namdul was recently appointed Director of the Tibetan Healing Initiative at the University of Minnesota Bakken Center. He shares how his experience as a TL1 postdoctoral scholar will help him in his new leadership role.
Website Redesign: USC Stevens Center for Innovation
I drafted the bulk of the content, selected images, and was the project contact with the web design firm for this redesign in 2021.
Mass Emails
I set up MailChimp accounts for the USC Stevens Center for Innovation, the CU Denver School of Public Affairs, and other organizations. I created campaigns, drafted content, and sent emails to large numbers of recipients on a regular basis.
Webinar Promotion
At the USC Stevens Center for Innovation I managed the logistics and promotion for a webinar series on tech transfer topics for USC researchers. I also edited the recordings and posted them on the Stevens Center YouTube channel.
Feature Writing: 50th Anniversary of Surgeon General's
Report on Smoking
Report on Smoking
I wrote this feature for the 50th anniversary of the landmark 1964 report on smoking and health. A University of Minnesota faculty member played a key role in drafting the report.
Overview Brochure: CU Denver School of Public Affairs
Feature Writing: Lloyd Burton Reflects on 40 Years of Doing
In May 2016, Professor Lloyd Burton retired after 30 years at the CU Denver School of Public Affairs. I interviewed Lloyd about his career, his hopes for the future of the profession, and his plans for retirement.